5 Lines That Actually Get People to Buy—
Without Making You (or Them) Want to Vomit

A copywriting class for business owners and copywriters who want their words to lead to sales—without pressure, gimmicks, or copy that makes them cringe.

Thursday, February 12, 2026
at 9am PT / 12 pm ET
5 Lines That Actually Get People to Buy—Without Making You (or Them) Want to Vomit
WHY DOES SELLING FEEL SO AWKWARD?
Your copy is thoughtful. Kind. Helpful.
And yet…
When it’s time to ask people to buy, everything tightens up.
Asking for the sale in writing feels:
❌ awkward
❌ overdone
❌ borrowed
❌ or weirdly aggressive or spammy
So you soften them. Hedge. Explain more. Hope people “get it.”
They won’t.
And!
So!
They!
Don’t!
Buy!
This is NOT a confidence problem.
And it’s definitely NOT a talent problem.
It’s a selling problem—specifically, not knowing how to gracefully invite someone into a decision in a way that feels natural, ethical….. and shockingly effective. (Until you get used to it.)
YOU’LL LEARN FIVE TYPES OF LINES THAT SELL WITH CLASS
Not louder.
Not pushier.
Not manipulative.
Just smarter.
So your copy doesn’t just inform, entertain, or educate—but leads to actual money in your actual bank account.
Join us for
5 Lines That Actually Get People to Buy—Without Making You (or Them) Want to Vomit
Thursday, February 12, 2026 at 9am PT / 12 pm ET
Plus, everyone who joins live will get the Sales Copy Friction Audit — an easy-peasy workbook to help you instantly tell where YOUR copy is fabulous or flopping.
(Examples: Click… Buy now… Name their firstborn after you.)
You want yours to be like catnip to an orange tabby because the best CTAs don’t convince—they trigger instinct.
No pressure.
Just: Oh, obviously!
WHAT YOU’LL LEARN
The five Call To Action styles I’ve used with multi-million dollar brands to turn interest into their most profitable launch yet—no hype, no desperation, no “Act Now or Else” nonsense
The subtle CTA mistakes that make buyers hesitate—and how to stop sabotaging the sale at the last second
Why even brilliant people freeze at the moment of asking for the sale—and how to stop second-guessing and start getting HECK YESSES without burning bridges
Why most Calls To Action are the exact moment readers get nervous and back away slowly (possibly forever)—and how to flip that into “Wait, I need this NOW”
What ethical selling REALLY looks like—no guilt, no weird energy, just clarity and confidence that makes people feel safe saying yes and enthusiastically share you with their friends
THIS TRAINING IS FOR YOU IF:
You sell services, programs, or ideas online
You want your copy to attract clients without feeling gross
You’re tired of vague “just be confident” sales advice
You want selling to feel clear, grounded, and human
THIS TRAINING IS NOT FOR YOU IF:
You want to channel your inner used car salesman
You are into masochism
You think that doing things the long + hard way is the spiritual path you need
You enjoy the excessive handwashing and showering that needs to happen after forcing yourself to write a tacky call to action.
5 Lines That Actually Get People to Buy—Without Making You (or Them) Want to Vomit
Thursday, February 12, 2026 at 9am PT / 12 pm ET
BONUS: Extra Live Training
This live bonus class teaches you how craft "cashmere" copy that people can’t peel their eyes away from.
You’ll learn how to tell the difference between “technically fine” and genuinely persuasive, how to use AI without sounding beige, and how to get more mileage from every word you publish.