5 Lines That Actually Get People to Buy—

Without Making You (or Them) Want to Vomit

A copywriting class for business owners and copywriters who want their words to lead to sales—without pressure, gimmicks, or copy that makes them cringe.

Thursday, February 12, 2026

at 9am PT / 12 pm ET

5 Lines That Actually Get People to Buy—Without Making You (or Them) Want to Vomit

WHY DOES SELLING FEEL SO AWKWARD?

Your copy is thoughtful. Kind. Helpful.
And yet…

When it’s time to ask people to buy, everything tightens up.

Asking for the sale in writing feels:

❌ awkward
❌ overdone
❌ borrowed
❌ or weirdly aggressive or spammy

So you soften them. Hedge. Explain more. Hope people “get it.”

They won’t. 

And! 

So! 

They! 

Don’t!

Buy!

This is NOT a confidence problem.
And it’s definitely NOT a talent problem.

It’s a selling problem—specifically, not knowing how to gracefully invite someone into a decision in a way that feels natural, ethical….. and shockingly effective. (Until you get used to it.)

IN THIS TRAINING,

YOU’LL LEARN FIVE TYPES OF LINES THAT SELL WITH CLASS

(THE ONES THAT ACTUALLY WORK)

Not louder.
Not pushier.
Not manipulative.

Just smarter.

So your copy doesn’t just inform, entertain, or educate—but leads to actual money in your actual bank account.

Join us for 

5 Lines That Actually Get People to Buy—Without Making You (or Them) Want to Vomit

Thursday, February 12, 2026 at 9am PT / 12 pm ET

Plus, everyone who joins live will get the Sales Copy Friction Audit — an easy-peasy workbook to help you instantly tell where YOUR copy is fabulous or flopping.

A Call To Action (CTA) is the moment your copy stops flirting and lovingly and boldly tells your readers what to do next.

(Examples: Click… Buy now… Name their firstborn after you.)

You want yours to be like catnip to an orange tabby because the best CTAs don’t convince—they trigger instinct.

No pressure.

Just: Oh, obviously!

WHAT YOU’LL LEARN

  • The five Call To Action styles I’ve used with multi-million dollar brands to turn interest into their most profitable launch yet—no hype, no desperation, no “Act Now or Else” nonsense

  • The subtle CTA mistakes that make buyers hesitate—and how to stop sabotaging the sale at the last second

  • Why even brilliant people freeze at the moment of asking for the sale—and how to stop second-guessing and start getting HECK YESSES without burning bridges

  • Why most Calls To Action are the exact moment readers get nervous and back away slowly (possibly forever)—and how to flip that into “Wait, I need this NOW”

  • What ethical selling REALLY looks like—no guilt, no weird energy, just clarity and confidence that makes people feel safe saying yes and enthusiastically share you with their friends

THIS TRAINING IS FOR YOU IF:

  • You sell services, programs, or ideas online

  • You want your copy to attract clients without feeling gross

  • You’re tired of vague “just be confident” sales advice

  • You want selling to feel clear, grounded, and human

THIS TRAINING IS NOT FOR YOU IF:

  • You want to channel your inner used car salesman

  • You are into masochism

  • You think that doing things the long + hard way is the spiritual path you need

  • You enjoy the excessive handwashing and showering that needs to happen after forcing yourself to write a tacky call to action.

5 Lines That Actually Get People to Buy—Without Making You (or Them) Want to Vomit

Thursday, February 12, 2026 at 9am PT / 12 pm ET

BONUS: Extra Live Training

Disappears Wednesday, January 28th at 11:59pm PT

Copy Curator 101: How to Spot—and Write—Classy, Cashmere Copy That Sells (Especially in an AI World)

This live bonus class teaches you how craft "cashmere" copy that people can’t peel their eyes away from.

You’ll learn how to tell the difference between “technically fine” and genuinely persuasive, how to use AI without sounding beige, and how to get more mileage from every word you publish.

But the chance to get this session goes poof forever on
Wednesday, January 28, 2026

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