{ COPY GOLD }
Write Copy That Makes You The Obvious Choice
—AND Attracts Attention + Clients—
SO YOU DON’T
Spiral over what to say
Let AI make you sound generic
Watch your customers hire other people
5 Lines That Actually Get People to Buy—Without Making You (or Them) Want to Vomit
Tuesday, January 20 -
Monday, January 26
Monday, February 9, 2026 at 9am PT / 12 pm ET
A free copywriting class for business owners and copywriters who want their words to lead to sales—without pressure, gimmicks, or copy that makes them cringe.
WHY DOES SELLING FEEL SO AWKWARD?
Your copy is thoughtful. Kind. Helpful.
And yet…
When it’s time to ask people to buy, everything tightens up.
Asking for the sale in writing feels:
❌ awkward
❌ overdone
❌ borrowed
❌ or weirdly aggressive or spammy
So you soften them. Hedge. Explain more. Hope people “get it.”
They won’t.
And!
So!
They!
Don’t!
Buy!
This is NOT a confidence problem.
And it’s definitely NOT a talent problem.
It’s a selling problem—specifically, not knowing how to gracefully invite someone into a decision in a way that feels natural, ethical, and almost alarmingly effective.
Copy Gold is where all that starts to change.
Copy Gold
is where all that starts to change.
A 4-Month Experience
Stop guessing, second-guessing, and throwing words at the internet… hoping your copy works.
Learn how to craft—and recognize—copy that actually sells.
(A non-negotiable in the time of AI)
Get the skill that turns attention into buyers.
IN THIS TRAINING,
YOU’LL LEARN FIVE TYPES OF CALLS TO ACTION
(THE ONES THAT ACTUALLY WORK)
Not louder.
Not pushier.
Not manipulative.
Just smarter.
So your copy doesn’t just inform, entertain, or educate—but leads to actual money in your actual bank account.
Tuesday, January 20 -
Monday, January 26
Join us for
5 Lines That Actually Get People to Buy—Without Making You (or Them) Want to Vomit
Monday, February 9, 2026 at 9am PT / 12 pm ET
Plus, everyone who joins live will get the Sales Copy Friction Audit — an easy-peasy workbook to help you instantly tell if YOUR copy is fabulous or flopping. (Or fabulously flopping—but you guessed it…. That’s not what we want!)
WHAT YOU’LL LEARN
Why most Calls To Action quietly repel buyers (even when the rest of the copy is good)
The five CTA styles that move people toward a decision—without pressure or urgency theater
How to choose the right CTA based on where your reader actually is (instead of guessing)
What ethical selling looks like on the page—not in theory, but in practice
How to write Calls To Action that sound like you and make buying feel ridiculously easy
THIS TRAINING IS FOR YOU IF:
You sell services, programs, or ideas online
You want your copy to attract clients without feeling gross
You’re tired of vague “just be confident” sales advice
You want selling to feel clear, grounded, and human
THIS TRAINING IS NOT FOR YOU IF:
You want to channel your inner used car salesman
You are into masochism
You think that doing things the long + hard way is the spiritual path you need
Tuesday, January 20 -
Monday, January 26
5 Lines That Actually Get People to Buy—Without Making You (or Them) Want to Vomit
Monday, February 9, 2026 at 9am PT / 12 pm ET
Your Copywriting Mentor
Copy Gold is brought to you by Revenue + Reach, founded by Gio Marcus.
Hi, I’m Gio!
I’ve worked behind the scenes with icons like Deepak Chopra and Tony Robbins’ team, and spent years as the go-to copywriter for a number of multiple New York Times bestselling authors.
I’m honest but loving, wildly in your corner, and extremely allergic to fluffy advice that looks cute and does absolutely nothing for your business’s profit margin.
My team and I built Copy Gold to be an extraordinary experience—one that levels up your confidence, your copy, and your ability to attract the best type of clients….without ever apologizing for your worth, what you have to say, or sounding sleazy and weird.
Do this work and your writing will change, yes—but so will the number of people who hire and buy from you.
I cannot WAIT to tell you I told you so, said with a ‘lil smirk and a smile. 😉
BONUS: Extra Live Training
Disappears Wednesday, January 28th at 11:59pm PT
Copy Curator 101: How to Spot—and Write—Classy, Cashmere Copy That Sells (Especially in an AI World)
This live bonus class teaches you how craft "cashmere" copy that people can’t peel their eyes away from.
You’ll learn how to tell the difference between “technically fine” and genuinely persuasive, how to use AI without sounding beige, and how to get more mileage from every word you publish.